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Home / News / Announcements / Incentives to Encourage Tourists to Czech out Prague Cuisine
Published: Thu 06 Sep 2012 at 09:58
Updated: Thu 06 Sep 2012 at 10:05
The Czech Tourism Agency, in partnership with local restaurants, is out to prove Czech cuisine has more to offer than dumplings, sauerkraut and fat-laden meat dishes.
Beef Goulash may still be on the menu, but it comes with a feather-light touch – aided by venues like the Michelin-starred Bohême Bourgeoise. Many Westerners stick to “Pizza and Pils” when they visit Prague, but the Golden City is aiming to buck this trend.
Eastern Europe became fashionable in the 1990s when budget airlines began offering cheap flights to Prague. The capital of the Czech Republic and, historically of Bohemia too, Prague is known as the City of a Hundred Spires; a misnomer, as there are in fact around 500 of them puncturing the city skyline. Another nickname is Mother of Cities – a title the city is keen to retain since the growth of tourism in neighbouring countries.
Prague became a tourist hotspot following the collapse of communism in 1989. Lured in by the bargain prices, cash-strapped culture vultures flocked to the historic city centre - a UNESCO World Heritage Site since 1992 – while stag parties headed for the beer cellars and multi-storey clubs.
However, other Baltic countries were quick to follow suit, and with companies like us at Jet2.com also offering cheap deals to destinations like Pula and Dubrovnik, the people of Prague have come up with a host of new strategies to ensure their beloved city remains in the spotlight – starting with the cuisine.
With countless festivals, heritage sites and arts events, there are plenty of reasons to book cheap flights to Prague even if tourists are watching their waistlines.
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